How I work

I bring 3 skillsets to my work: research, design, and strategic partnership. I use these skills to create and deliver clear and usable materials.

Research

I ground my work in knowledge and evidence. My approach combines:

• Usability testing with real users to uncover friction and improve clarity

• Stakeholder interviews with subject matter experts and operational staff to learn what works and what doesn’t at every level

• Heuristic audits of current materials to spot patterns, pain points, and quick wins

• Legal and policy research to ensure compliance without sacrificing usability

Design

I use design to solve problems. I bring experience in:

• Plain language to make complex information understandable and actionable

• Information hierarchy to guide attention and reduce cognitive load

• Information architecture to organize content logically

• Accessibility, ensuring that all users’ needs are met

• Visual design to bring clarity, focus, and equity

• Prototyping to quickly test and iterate on multiple designs

Strategic partnership

I work with everybody—from ordinary people to the Secretary of State. I understand the realities and constraints of government work. I fit into teams quickly, ask the right questions, and work within systems to deliver solutions that meet everybody’s needs. Having worked with governments at the local, state, and federal level, I know how to:

• Build trust by listening to the client’s needs and expectations

• Adhere to all legal requirements, minimizing lengthy legal reviews and preventing lawsuits

• Finding solutions that meet everybody’s needs